Cable, DBS and Aggregation
Bundle with subscription, utilize network billing or any 3rd party. You do not have to use In-App Purchases, even on iOS.
With Applicaster Cable/DBS & Aggregating service providers can operate the entire service workflow through a single management system (no need for dedicated stations for offline-encoding, etc).
Applicaster offers variety of business models, such as periodic subscription packages, various trial options, time balance, virtual currency packages, redeem gift codes, ad-based and more.
Allowing for a very specific and unique look & feel to be applied. Applicaster allows not only customization of the portal experience, but also the design of the viewing environment, incl. on-screen branding and interactive tools
Such applications deliver on the great promise of “Personal TV”: Clean and intuitive interfaces, exceptionally high usage habits, and high adoption rate of applications.
iOS (iPhone, iPod, iPad) and Android markets generate the interest and attention of the media and user communities. A fertile ground for introducing new products to the market
Cable/DBS & Aggregating service providers traditionally found their business on means of distribution and a strong relationship with the end consumer.
After forever revolutionizing the Music Industry - Apple turned to create waves in the TV, Film and Publishing industries. Firstly, by the iTunes store itself (currently only in limited countries), where Apple positions itself as the aggregator, offering users to purchase, or in some cases rent content directly from the Networks and Content Owners.
Cable/DBS & Aggregating service providers must learn to re-capture and retain viewers as the demand for 360° access matures. This can be achieved through:
- Strong user experiences, rich with desirable content
- Bundled subscription/membership with STB/household service package
- Leveraging centralized power for marketing, and acquisition of Advertisers
- Linkage between STB services (in form of content, recent items, etc.)
- Global outreach to extensions of target audience living abroad