You publish news, features, and videos every day. But your audience wants more than just a website—they want a seamless, premium content experience on every screen. With Zapp for Publishers, you can give it to them.
Zapp puts the power of streaming in your hands—without the complexity of traditional OTT solutions. Whether you're expanding into connected TVs, mobile apps, or both, Zapp helps you build, manage, and grow your media business—fast.
Launching your own streaming app used to require a team of developers, months of lead time, and a significant budget. Not anymore. Zapp is a low-code platform that lets publishers easily design and launch apps across mobile, Smart TVs, and OTT platforms—no developers needed.
Extend your reach, boost engagement, and unlock new revenue streams—without changing your workflow.
Most publishers already have a strong presence on web and mobile. But Smart TVs remain an underutilized opportunity—despite growing user expectations.
Why now is the time to go beyond mobile and web:
Zapp makes it possible—quickly, cost-effectively, and without technical overhead.
Whether you’re ready to experiment, or looking to consolidate your Direct-to-Consumer strategy, Zapp gives you the tools to evolve: personalization, remotely-controlled UI/UX, and cross-platform consistency from a single solution—no developers or long time-to-market needed.
Keep your audience engaged with Zapp’s Article Viewer, which lets you showcase articles alongside video content in a single, cohesive experience. Whether it’s breaking news or in-depth reporting, you can give your audience the full story—your way.
Zapp makes it simple to add ads across your video and app content. Support for pre-roll, mid-roll, and post-roll video ads is built in. You can also monetize with inline banners and interstitial ads using AdMob, or drive traffic to sponsored sites using Webview Screens—all without interrupting the user experience.
Big story just dropped? Update your app UI instantly. With Applicaster’s SDUI (Server-Driven UI), you can adapt layouts, highlight breaking news, and push updates across all platforms—without waiting on app store approvals.
Different audiences want different stories. Zapp gives you the flexibility to personalize the app experience based on user region, language, or preferences. From local news in the U.S. to regional updates in France—your app adapts automatically.
Timing is everything. With push notifications, you can re-engage your audience when it matters most—whether it’s a breaking story, a live event, or personalized content they care about.
The Results:
A Better Experience. More Revenue. Less Hassle.
Zapp simplifies what used to be complicated. It empowers publishers to:
Whether you’re looking to grow your audience, add new revenue streams, or simply deliver a better content experience—Zapp helps you do it all.