About us

Screenagers have turned audience behavior upside down. And they haven’t finished yet. We're here to help you turn uncertainty into an advantage...

The New Rules of Media

Invest in audiences, retake the relationships and own them.

Don’t chase your audience, work to retain them and develop value using content and technology.

Don’t be controlled by audience behavior. Create valuable habits.

Audience habits are changing and will continue to change. Don’t chase volume; build value.

Don’t build apps. Invest in a platform.

Pass the cost and risk of changing tech to us and concentrate on your audiences.

Own trending events and compete for audiences in real time.

You have to be fast-moving and flexible to retake and retain audiences. Your platform has to support this.

Download the New Rules guide

Everything today will be different tomorrow. We’re here to help.

Applicaster is one of the world’s leading cloud platforms for app developers in the media space, offering fast time-to-market and a rich array of features on a variety of platforms. Using Applicaster’s SaaS cloud platform, broadcasters and content owners can develop and launch apps, OTT service or integrate selected modules and functionalities such as engagement and interactivity into third-party apps.

Applicaster-powered apps are used by millions of viewers worldwide every day. Applicaster proudly counts among its customers ProSiebenSat.1, Televisa, DirecTV, Fox TV stations, Time Warner, Mediaset, Kwese, Viacom, Baby First and Dog TV.

Learn about our Zapp platform